Understand, Apply and Adapt Thinking for Breakthrough Results

Learn how thinking drives your performance

We all have different ways we prefer to think. We also have to adapt our thinking to:

- Communicate with those who have similar preferences as well as those who think differently

- Improve decision making and problem solving

- Appreciate diverse thinking preferences and how they contribute to outcomes

- See beyond mental blind spots to reach breakthrough results


HBDI® Overview

The Herrmann Brain Dominance Instrument (HBDI®) is the basis for Whole Brain® Thinking and all Herrmann Learning solutions. The HBDI® evaluates and describes degrees of preference for thinking in each quadrant of the Whole Brain® model.

Highly validated

  • Test / Retest reliability

  • Internal construct reliability

  • High face validity

Easy to understand, remember & apply

  • Created to solve problems in a business environment

  • Designed for application so people can quickly benefit

  • Can describe a variety of mental processes, from individual and team preferences, to customer viewpoints and corporate cultures

Positive and constructive

  • Brain based premise emphasises your ability to think across the spectrum of preferences

  • Doesn’t label, limit or pur people into “types”

The online Herrmann Platform takes learning & collaboration further

The foundation for increasing Thinking Agility

  • Employee, leadership & team performance

  • Talent management & engagement

  • Sales, service and marketing effectiveness

  • Creativity & innovation

Powerful apps & tools to reinforce awareness and learning

  • HBDI® Apps for iOS & Android

  • Herrmann Online Platform (see dedicated page)

Powerful apps enable learning and sharing wherever you are